Alyssa Beltempo She/Her

Alyssa Beltempo built her platform on a simple, stubborn idea: that creativity, not better consumption, is what actually makes someone stylish. She's been saying it since 2012 - long before "slow fashion" had a hashtag, let alone a place in the mainstream sustainability conversation. After starting her career in finance and later working as a commercial stylist, Alyssa left both to build a media platform around a single principle: shop your closet before you shop a store. What began as styling advice has become a broader framework for understanding consumer psychology, identity, and the cultural forces driving overconsumption - in fashion and far beyond it.

Her work has been featured in Scientific American, Harper's Bazaar, and Vogue Business. She has spoken to corporate and professional audiences including McCarthy Tétrault, Banque Nationale du Canada, and the Royal College of Physicians and Surgeons of Canada, translating slow fashion principles into talks on empowerment through creativity, consumer behaviour, and the psychology of "enough."

Alyssa's YouTube channel and digital presence reaches a global audience of over 350,000 people that turn to her for an honest, often funny, deeply human take on what it actually means to consume less and live better. She draws heavily on her Italian-Canadian upbringing as well as her business background to make the conversation about sustainability feel possible and dare we say it - fun.